Thursday, November 4, 2010

Square Table on QVC Nov. 14th

Even if you aren’t much of a cook, you still know about community cookbooks. In a sense, it is a compilation of a community’s history that helps to identify their traditions, but with food. 

It’s because of my grandmother’s potato salad that I feel like celebrating the 4th of July. It’s my granny’s friend Nonie who makes this Strawberry Bread that makes me want to inhale an entire loaf just so I don’t have to share. It’s the food comma my dad puts himself in every Thanksgiving just for my mom’s dressing. These are the reasons that Favorite Recipes® Press has had the immense pleasure of reintroducing many home cooks to their dog-eared; finger smeared cookbooks of long ago, sharing the rich history of the community cookbook form with a broader audience.
Favorite Recipes® Press (FRP) has specialized in helping nonprofits and independent publishers from around the nation create, distribute, market and sell award-winning cookbooks since 1961. When FRP came up with a compilation of these community recipes called Recipes Worth Sharing, the response gave home cooks everywhere something to gaga over. With a feature on America’s shopping network, QVC, it quickly became one of the fastest selling cookbooks on national television.

Original Recipes Worth Sharing Released on QVC
            "Favorite Recipes® Press is proud to present yet another great compilation cookbook highlighting the best community cookbook recipes from its customers.  Included are a few favorites from Oxford's very own award-winning Square Table published by the Yoknapatawpha Arts Council." –Mary Margaret Andrews, Director of Marketing and Distribution Sales for Favorite Recipes® Press.


Thanks to FRP, recipes from Square Table will be featured in their second compilation cookbook More Recipes Worth Sharing. 


This new cookbook will be launched on QVC’s popular Sunday morning show, In the Kitchen with David, on November 14th.




   More Recipes Worth Sharing includes over 500 of the best, most popular recipes contributed by more than 82 community cookbooks from 26 states. Also included are inspiring stories about community projects made possible from the sales of community cookbooks.

More Recipes Worth Sharing provides Square Table with national attention and advertising that they would not have been able to afford without the feature on QVC. The Arts Council is now able to reach larger audiences and expand their market. In addition, all Square Table cookbook sales go towards funding community arts programs in Oxford, Miss.

Communities all over the United States will be tuned to QVC on Sunday morning, November 14, for the unveiling of More Recipes Worth Sharing, will you?

For more information on More Recipes Worth Sharing visit http://www.frpbooks.com/ or to order your copy of Square Table today visit www.oxfordarts.com/shop.

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